In-Store Promoter in the telecom industry is also known as In-Shop Promoter / Sales Representative / Retail Sales Representative / Sales Executive.
Individual at this job establishes and highlights the product FAB (Features, Advantages & Benefits) to walk-in customers; offers them the opportunity to touch and feel the product(s) on display; respond to enquiries on product and services.
This job wants the individual to possess prompting and encouragement skills; excellent verbal and non-verbal communication skills; English & regional language skill; must be energetic and flexible and should have an attractive personality
The value the customer gets the gain that the customer accrues from the product or service.
( 10 +2)
(Including On the Job Training)
Free of cost
Demonstrate features & benefits of the product and create interest in buying the product.
Adherence of uniform/dress code as per grooming guidelines.
Arrange counter and keep it clean and tidy.
Display merchandise, brochures, leaflets to draw customer’s attention.
Monitor stock and facilitate stock replenishment.
Obtain sales targets from store manager.
Open sales call with enthusiasm to convert into a positive lead.
Probe to identify and address needs of the customer.
Offer and demonstrate varied range of products to walk-in customer.
Handle customer’s doubts and objections.
Transit customer smoothly from the sale counter to the billing counter.
Up-sell and cross-sell associated products Knowledge and Undersea.
Preparation & submission of reports on daily target versus achievement.
Track unit-wise, model-wise, value-wise MTD sales at regular intervals.
Analysis of sales targets versus achievement, with store manager.
Preparation of stock requirement report, whenever necessary.