Kingster - Diploma & Advanced Diploma in Market Research, Certified by BSS (A Govt. of India initiative)

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Market Research

The course in Market research deal with the process of assessing the viability of a new product or service through research conducted directly with the consumer. This practice allows an organization to identify the target market and record opinions and other input from consumers regarding interest in the product. Market research provides relevant data to help and solve marketing challenges that a business will most likely face in its business planning process. This process includes collecting valuable information to find out whether there is a market for an organization’s proposed product or service.

Course Details

SL NO	Course Name	Fees	Duration	Eligibility	Apply Now
1	Diploma in Market Research	7500	6 months	10+2/Diploma/Degree/PG	Apply
2	Advanced Diploma in Market Research	14700	10 months	10+2/Diploma/Degree/PG	Apply
3	Post Diploma in Market Research	16700	12 months	Graduation/Diploma/PG	Apply
Note : GST of 18% applicable as per Govt of India notification on total course fees.

Syllabus

Diploma in Market Research

Sl No	Subjects	Max Marks
1	Principles and Practices of Management	100
2	Principles of Economics	100
3	Strategic Management	100
4	Market Research	100
	Total	400

Advanced Diploma in Market Research

Semester 1

Sl No	Subjects	Max Marks
1	Principles and Practices of Management	100
2	Principles of Economics	100
3	Strategic Management	100
4	Market Research - Part 1	100
	Total	400

Semester 2

Sl No	Subjects	Max Marks
1	Business Environment	100
2	Organizational Behaviour	100
3	Market Research - Part 2	100
4	Project	100
	Total	400

Post Diploma in Market Research

Semester 1

Sl No	Subjects	Max Marks
1	Principles and Practices of Management	100
2	Principles of Economics	100
3	Strategic Management	100
4	Business English	100
5	Market Research - Part 1	100
	Total	500